The Saudi Cup, held annually in Riyadh, has evolved into a significant cultural event, seamlessly blending equestrian excellence with the rich tapestry of Saudi fashion. In recent years, Saudi designers have showcased their creativity by integrating traditional handcrafts into high-fashion pieces, reflecting the Kingdom's cultural heritage.
Traditional Handcrafts Revival in Saudi Fashion
In February 2025, the "Traditional Handcrafts Revival in Saudi Fashion" competition celebrated local designers who honored Saudi Arabia's cultural identity through various techniques:
Embroidery: Designs featuring intricate hand-stitched patterns.
Natural Dyeing: Utilizing organic dyes to achieve unique color palettes.
Leatherwork: Crafting garments and accessories from traditional leather.
The winning designs were showcased at the Fashion Commission’s exhibition during the Saudi Cup 2025, highlighting the fusion of tradition and innovation in Saudi fashion.
Notable Designers and Collaborations
Several Saudi designers have gained international recognition for their contributions to fashion:
Mohammed Ashi: Founder of Ashi Studio, Ashi is renowned for his haute couture designs and was the first Gulf Arab designer to present at Paris Haute Couture Week. His creations have been worn by celebrities such as Beyoncé and Lady Gaga.
Nour Al Dhahri: Collaborated with menswear brand Noble and Fresh to create designs inspired by Saudi cultural landmarks, blending traditional elements with contemporary fashion.
Cultural Significance
The Saudi Cup serves as a platform for designers to showcase their work, promoting Saudi culture and heritage on a global stage. Princess Nourah bint Faisal Al Saud, a prominent figure in Saudi fashion, has praised the innovative designs presented at the event, highlighting the Kingdom's commitment to nurturing local talent.
Through these initiatives, Saudi designers continue to push boundaries, blending traditional craftsmanship with modern aesthetics, and solidifying the Kingdom's position in the global fashion arena.